
Images
They say a picture is worth a thousand words – and for good reason - the smart choice of imagery can help you create a compelling and memorable message.
Purpose | Typical audience | Pros | Cons | Can you do it yourself? | Thinking points |
---|---|---|---|---|---|
Great for visualizing simple messages | Ideal for local audiences and production workers | Easy and inexpensive to create using DSM templates | It’s all about the image (and getting the most from a few words) | Yes, although you might need creative help | Where and how do you distribute your posters and handouts? |
A well-designed poster has real stopping power. The good news is that if you use our specially designed DSM templates it couldn’t be easier to create attractive and professional posters with minimum effort. In fact, why stop at a poster? You can use the same template to create (A5) fliers – maybe as event invitations or perhaps to recognize a big achievement.
Check out the comparison notes below and weigh the pros versus cons. This will help you decide how to spend your time/ money for the best result.
We developed a variety of poster templates in PowerPoint for use in internal communications. You can find them via our Office & Outlook templates, as one of the suggested PowerPoint formats.
The easiest way to access a poster template is to:
How to bring your poster to life
Things to keep in mind
How will you know ‘what success looks like’? Measuring the response to this channel /tool could give you a better understanding of whether you’ve reached your communication objective. KPIs can be qualitative or quantitative. Here are some ideas:
If this a stand-alone initiative, then go ahead! However, if this is part of a wider initiative, you might want to take a step back and look at the broader communications perspective. A good starting point is our 9-step approach to creating your communication plan - which includes an overview of all the internal channels and tools.
They say a picture is worth a thousand words – and for good reason - the smart choice of imagery can help you create a compelling and memorable message.
PowerPoint is best used as a communications support tool to give your audience the headlines, but really you should be the star of the show.!
This portal helps you to find any of our Assigned (Mar)com Suppliers. It’s important to work with Assigned Suppliers only as only these suppliers are carefully selected and approved by Group Sourcing in alignment with the Manager Communication Vendors (MCV) and the business.